About Us

Hello, I'm Will, and I didn't go to school for internet marketing. I didn't study SEO, digital advertising, or website design in school.
A few years after graduating college I started my personal training business in the local Danbury & New Fairfield area. Like any small business owner I had my slow months, my busy months, and relied on my referrals for new business.
One day at a Personal Training & Self Development conference I met another Personal Trainer who'd change my life forever. His name was Brad, and explained why he wasn't working the floor anymore (the most dreaded job as a personal trainer). He was generating leads for his trainers, and many other local businesses.
Brad took me under his wing, and showed me the ropes. He taught me the in & outs of search engine optimization, building websites the right way, and generating leads for my business.
I applied what I was learning directly to my personal training website. It wasn't immediate, but after a few months of constant work my phone was ringing, new email inquiries were piling up and my local competition was calling to complain.
I had a whole new set of problems, but this time they we're good problems. I started working with local business owners throughout Danbury, Brookfield, and Bethel to improve their SEO, website conversion rates, and that felt really good.
I realized that when I was able to provide a clear, consistent, and measurable return on investment to local businesses throughout Connecticut that making a huge impact. Honestly, it was making a larger impact than my personal training business. Certain businesses though just didn't have the search volume to justify a search engine optimization campaign. I discovered the hidden potential behind other digital marketing techniques including Reputation & Referral Management, Social Media Marketing, and Email Marketing.
Nowadays I've got a team, and we can provide intricate internet marketing solutions to almost any business under the sun. We've learned which businesses thrive with which type of digital marketing.
A few years after graduating college I started my personal training business in the local Danbury & New Fairfield area. Like any small business owner I had my slow months, my busy months, and relied on my referrals for new business.
One day at a Personal Training & Self Development conference I met another Personal Trainer who'd change my life forever. His name was Brad, and explained why he wasn't working the floor anymore (the most dreaded job as a personal trainer). He was generating leads for his trainers, and many other local businesses.
Brad took me under his wing, and showed me the ropes. He taught me the in & outs of search engine optimization, building websites the right way, and generating leads for my business.
I applied what I was learning directly to my personal training website. It wasn't immediate, but after a few months of constant work my phone was ringing, new email inquiries were piling up and my local competition was calling to complain.
I had a whole new set of problems, but this time they we're good problems. I started working with local business owners throughout Danbury, Brookfield, and Bethel to improve their SEO, website conversion rates, and that felt really good.
I realized that when I was able to provide a clear, consistent, and measurable return on investment to local businesses throughout Connecticut that making a huge impact. Honestly, it was making a larger impact than my personal training business. Certain businesses though just didn't have the search volume to justify a search engine optimization campaign. I discovered the hidden potential behind other digital marketing techniques including Reputation & Referral Management, Social Media Marketing, and Email Marketing.
Nowadays I've got a team, and we can provide intricate internet marketing solutions to almost any business under the sun. We've learned which businesses thrive with which type of digital marketing.
Matching our Clients with their Ideal Internet Marketing Solution
Local SEO Services
Most phone-driven service based businesses have a huge ROI for SEO Services. All businesses should have proper on-site SEO to grab up possible leads. |
Facebook Ads
The majority if Brick & Mortar based businesses do very well with social media management or direct social media ads. We refer to the above niches as fringe niches due to the longer selling cycle. |
Lead Generation
Lead Generation campaigns have a higher ROI than traditional SEO for phone driven businesses without an office location. Lead gen works best for business types providing an immediate solution. |
Reputation & Referrals
Reputation and Referral Management works extremely well for almost every niche. However, with this type of digital marketing service you'll need to have solid exposure already in order to reap the full benefits. We have seen a higher ROI on reputation & referral management than adding fuel to the fire with Pay Per Click Campaigns. |